How to create a social media addict

“Frequently, social media platforms don’t provide the psychological incentives and rewards that encourage users to revisit, contribute knowledge, and thus cultivate the strength and relevance of the online community.”

How a user gets from n00b to pro in an online community:

OnlineCommunity

Tl;dr – Answer the questions in the flowchart to appeal to that type of visitor.

Source: How to create active online communities (Australian Psychological Society)

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